My favourite part is seeing the contestants strain their eyes in order to take a closer look at the prizes. First, because I enjoy watching game shows, and second, because at first glance, it can be difficult to discern the difference between the two.

Yet, nofollow links are not quite the same thing. Simply taking a look at them will not allow you to differentiate them from other links.

Get Access to the 4 Most Important Link-Building Tips

Keeping track of your links is an essential component of search engine optimization (SEO) in light of Google’s continued emphasis on this ranking factor.

In order to check for nofollow links and add them to your webpages, what do you do? Get all the answers, plus some more, down below.

What exactly is a no-follow link

When you create a link to another webpage from within text, that link is placed inside an HTML element. An attribute contained within a tag denotes a link as a nofollow link and instructs Google to disregard the link when it is indexing the page. This is done rather frequently in discussion forums, comment sections, and, more lately, sponsored links.

This is important since the ranking of your website in search engines is significantly impacted by links. And the fact that you are linking to it shows Google that the destination page is valuable, regardless of whether the connection is internal or external. Because of this, the page’s rating may improve; this phenomenon is referred to as “link juice.”

Your chances of moving up in the rankings are directly proportional to how well you build links.

If you instruct Google to disregard a link, then the page at the other end of the link will not receive any of the “link juice.” Take, for example, the case of a food blogger who publishes a new blog post. A nofollow attribute can be added to the comment area by the blogger in order to communicate to Google that any link that is included in the section is not associated with the blogger and that the blogger does not endorse the link.

Because Google is increasing the stringency of its linking rules, it is essential for companies to have a solid understanding of how these links function.

How to Determine Whether or Not a Link is Nofollow

You have the option of going one of two ways in order to find a link with the nofollow attribute: Either check it yourself or make use of a tool that will do it for you (this link will take you to the relevant part). Here are the steps involved in the do-it-yourself option:

1. While you are currently viewing the website, right-click, and then select the “Inspect” option from the context menu.
2. While holding down Command + F or Ctrl + F, search the code for the word “nofollow.”
3. Scroll down until you discover the nofollow properties that have been highlighted.
How to Create a Link That Does Not Follow You

Using the attribute rel=”nofollow” within the anchor element of your HTML code is all that is required to create a nofollow link. If any of it made no sense, please don’t worry about it. The breakdown is as follows:

The following is an example of the code for a typical hyperlink:
The nofollow link attribute will be placed between the destination URL and the connected text when you apply it to a link.
When you have the link in hand, you may insert it into your content management system’s source code in the right location (CMS).

The Step-by-Step Guide to Creating a Nofollow Link in WordPress

You have the choice between manually inserting a nofollow tag into the HTML code of the page or utilising a plugin in order to create a nofollow link in WordPress. You’ll find the instructions for each one below.

The Manual Process of Creating a Nofollow Link in WordPress
1. Choose the text that will serve as the anchor for the link you want to add.
2. Insert a link into the area by clicking the icon that looks like a link.
3. Choose “Edit HTML” from the menu that appears when you click the three dots.
4. All that’s left to do is add the rel=”nofollow” tag, and you’re good to go.
It’s possible that you’ll need to click the “Text” tab in order to see the source code if you’re working with an earlier version of WordPress.
The nofollow property should then be manually added.
After that has been completed, you can proceed with the post’s editing by returning to the “Virtual” page.

Creating a Link That Does Not Follow in WordPress Using a Plugin

The steps required to create a nofollow link using a plugin will change based on the plugin that is installed on your website. But, in order to demonstrate how it operates, I will use the “All in One SEO for WordPress” plugin as an example.

1. To get started, download the plugin and ensure that it is turned on.
2. Make a new post or page, or edit an existing one.
3. In the text box that you are using to modify, pick the anchor text, and then click on the symbol that looks like a link.
4. Copy the target link and paste it into the appropriate section.
5. You will also see more options for the link in the same box, including the option to “Add ‘nofollow’ to link.”
6. Confirm that this choice has been made, and then you will be finished.

A lot of the SEO plugins already come equipped with the nofollow link capability that you may use. Installing a plugin that has many search engine optimization features is something you may do if you want to optimise your website.